In 2014-15 Reno Design were brand sponsors of a major and exciting initiative for Save The Children fund. For 12 months, adventurer Huw Kingston planned to circumnavigate the Mediterranean Sea. Beginning from Gallipoli in Turkey on Anzac Day 2014, Huw's journey was to be by sea kayak, walking, ski touring and mountain bike, however due to north African issues the ski leg was later changed to include a major section of rowing.
We applied our logotype and other brand elements to posters, banners, technical clothing and promotions. The Mediterr Année website was produced by Ardent Digital, with our brand advice.
Huw received the Australian Geographic Society 2015 Spirit of Adventure medallion for his journey, and also achievements in environment and conservation.
Tasks: Brand, Print, Digital Assets, Garments, Print Management